In For the Win, Kevin Werbach and Dan Hunter argue persuasively that game- makers need not be the only ones benefiting from game design. Werbach and. Read “For the Win How Game Thinking Can Revolutionize Your Business” by Kevin Werbach with Rakuten Kobo. Take your business to the next level-for the. For the Win by Kevin Werbach, , available at Book Depository with free delivery worldwide.

Author: Murisar Kegis
Country: Burma
Language: English (Spanish)
Genre: Marketing
Published (Last): 10 June 2017
Pages: 230
PDF File Size: 10.34 Mb
ePub File Size: 2.82 Mb
ISBN: 807-2-31201-581-5
Downloads: 20952
Price: Free* [*Free Regsitration Required]
Uploader: Kigasho

In addition to explaining the relevant legal concerns the work sagely notes the importance of maintaining your reputation and public opinion. For The Win is a must read for anyone interested in the emerging field of Gamification. There is a glossary of terms, from ‘advergames’ to ‘World of Warcraft’, at the end.

A great beginners book, but if you are already wegbach with fir topic of “Gamification” and seek something more in depth, look elsewhere Apart from a structured overview into the concept of Gamification, there is ample sprinkling of warnings against the blind useage of “PBL”.

Don’t have a Kindle?

They are the least important bit of a game, the bit that has the least to do with all of the rich cognitive, emotional and social drivers which gamifiers are intending to connect with. At Kobo, we try to ensure that published reviews do not contain rude or profane language, spoilers, or any of our reviewer’s personal information.

The course was much more interesting, better paced, and contained interviews with notable gamification experts. I received a complimentary copy of this book in exchange for an honest review. Get access to the Member Daily Deal. The author clearly has a passion for the subject matter and games in general which shines through and facilitates delivery of the important concepts of Gamification and how Gamification techniques may be applied to serious challenges in the world and in business.


Yu-kai Chou Narrated by: Take your business to the next level– for the win Millions flock to their computers, consoles, mobile phones, tablets, and social networks each day to play World of Warcraft, Farmville, Scrabble, and countless other games, generating billions in sales each year.

The careful and skillful construction of these games is built on decades of research into human motivation and psychology: Its not a five star book, because it does not go that one extra step from understanding ideas to putting them into action. How to Fight a Hydra By: I think it would have been more engaging had the author read it add Werbah found the narration quite boring. We’ll publish them on our site once we’ve reviewed them.

Spend your werbacy on birdfood, and what have you got? Badges are chunkier version of points. Ryder Carroll Narrated by: Overall, a must-read on gamification. The careful and skillful construction of these games is built on decades of ewrbach into human motivation and psychology: Shopbop Designer Fashion Brands.

Mar 25, Nick Turner rated it really liked it. Preview — For the Win by Kevin Werbach. Organizations are facing an engagement crisis. There is an online course on coursera. Even more – the book is not outdated, as it is the case with many tech- Introductory courses or books are mostly boring – after all, usually you know a bit about the subject from your general knowledge and experience, and it is just annoying to read ievin basics.

Join Kobo & start eReading today

Read reviews that mention game elements game thinking kevin werbach easy to read coursera course get started great introduction looking forward webrach design professor werbach online course highly recommend emerging field book provides marketing and management good book read this book great book deeper understanding highly recommended. Far and away the best book on the subject, with the most examples and the best intellectual grasp of the topics. The narration is rather poor. Repetitive I felt there wasn’t much ‘meat’ to this audio book.


Come on Banks, you’ll just have to do this yourself.

Follow the Authors

Amazon Renewed Refurbished products with a warranty. Grate book if you want to learn the basics of gamification from conceptualization to implementation.

DON’T forget the fun. It provides many good examples and explanations on them.

For the Win (Audiobook) by Kevin Werbach, Dan Hunter |

This is a short overview of the new field of Gamification. Open Preview See a Problem? In particular, the authors have added numerous use cases to learn from, to the already known theory. Daniel Pink’s book Drive emphasise the idea of creating an environment where employees want to excel, rather than relying on traditional levers like compensation.

Brian Burke Narrated by: In their new audiobook The Gamification ToolkitWerbach and Hunter go deeper into the key game elements and provide you with the tools to take gamification to the next level. Overall I would say “a must read” for anyone who is interested in the subject.

The advice is about as vague as: It is a basic introduction.

For underemployed and unemployed Americans to work to provide relatively cheap, good customer service. Tuppence, proactively, synergistically, holistically invested in the Dec 25, John Stepper rated it really liked it.